Author name: Chandrika e

Marketing Cloud Engagement to enter the Indian market

  Salesforce announced that Marketing Cloud Engagement on Hyperforce will be available in India to new customers beginning in August 2022. With Marketing Cloud Engagement now available on Hyperforce in India, customers can build relationships with their customers at scale on a secure and flexible platform supporting their growth plans,” said Arundhati Bhattacharya, CEO and […]

Benefits of Salesforce Service Cloud for Customer Needs 2022

Salesforce is one exceptional CRM that takes care of multiple aspects of a business. It is a bespoke and unmatched software that is crucial for any organization. Salesforce Service Cloud is a part of its core services. With this, Salesforce is giving its customers the ability to revolutionize the way they are making interactions with their customers.

KEY TAKEAWAYS FROM SALESFORCE CONNECTIONS 2022

Salesforce Connections is a one-of-a-kind experience bringing together the brightest minds in digital marketing and commerce from across the ecosystem.  Held June 8-9, 2022 in Chicago, IL, Connections offered technology professionals the opportunity to skill up teams, deliver powerful new customer experiences, and access the full potential of Salesforce Customer 360.  Changemakers, big thinkers, and industry-renowned leaders comprised an

Eight Key Cloud Computing Figures And Survey Results

Enterprises and SMBs are flocking to the cloud in 2022 for a variety of reasons, with no slowdown in sight. This is despite businesses reporting being overbudget for cloud spending by 13 percent on average, according to according “2022 State Of The Cloud” report. Although organizations are spending more on the cloud than they budgeted, businesses are expecting to

How To Find, Win, and Keep New Customers in 2022

WIN customers with Sales Cloud As customers seek businesses that truly ‘know’ them, SMBs respond by accelerating their investment in sales tech. Fifty-three percent of growing businesses surveyed in the SMB Trends Report said they have already done this. Many of those businesses are adopting Sales Cloud, one of the modules that runs on the

Salesforce is a robust Customer Relationship Management

Salesforce is a robust Customer Relationship Management (CRM) platform, powered by Customer 360. It further offers a complementary suite of enterprise applications that focus on Marketing Automation, Data Analytics, Customer Service, and Application Development. Salesforce Marketing Cloud is a provider of analytics software and marketing automation services. This blog talks about the Marketing Cloud in

Why growing businesses need to use a CRM?

It’s relatively convenient to maintain a repository of customer details in the initial days of the business. But it becomes increasingly challenging to do so as the business grows. As you move towards having a company with a rich and diverse customer base, you will find it progressively challenging to collect and manage critical customer

Latest Marketing Cloud Features Just Launched Summarized

The June 2021 Marketing Cloud release is now live and includes a ton of useful new features, many of which align with a hyper charged focus on data and analytics. As busy marketers, we don’t always have time to keep up with every release and new feature, so I’ve summarized some key areas included in

Effectively managed knowledge base in Salesforce

Generation Z doesn’t like to rely on customer care representatives for assistance. Independence and self-sufficiency are important for them. As a result, self-service has gained a foothold in the mainstream. Businesses are now in the process of providing assistance content to their consumers. But for that, they require a storage location for their resources like

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